Weed and Big Data Big Data Meets Marijuana

Now that the “sacred leaf” is legal in a few states, marijuana is a very popular subject. The marijuana industry has boomed since its legalization in Colorado and Washington State in 2012. Dispensaries and grow houses have become a tourist spectacle, there are even weed tours one can take to visit differing stores and try out the products…

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Small Oil Prices Lead To Big Data Solutions

As the average American I hear gas and oil and automatically picture money flying out of my wallet. Assuming that this is the mindset of most of our population, it is hard to feel bad for the oil and gas companies when we hear they are losing money. The problem is that most people don’t look at both sides of the situation- the lower our gas prices become, the more employees that being laid off in the oil and gas industry…

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IBM Big Data in a Minute: Securing and Protecting Data

Data breaches are even scarier today as the risk level increases with more data and devices. We all are acquainted with a Twitter, Facebook or email hack, but how much more critical would these hacks be if the data breach revolved around our personally identifiable data or financial data…

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Big Data Personalization Big Data is Fundamental in the Hospitality and Travel Industry

In a series of interviews within the travel industry, the authors of the study from the Society of Consumer Affairs are intent to show how Big Data can be used to increase impact and reduce friction across disciplines, both within a company and the industry. Personalization is a key tenant of Big Data; there is a plethora of information about particular consumers, transactions or destinations, the reality is one of detailed, accurate personalization…

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